More Film Poster Research

Saul Bass (1920 – 1996) was a designer, photographer, director, film maker and illustrator. He created visual identity through symbolism and simplicity for both film and other consumer corporations. Working with Directors such as Alfred Hitchcock, Otto Preminger Stanley Kubrick and Martin Scorsese and created many film posters and title sequences through out his life, as well as writing a children's book, and being the person responsible for the shower scene in 'Psycho' (1960)
His name is associated with Modernism, experimental film making, visual metaphors and original and advanced design.

Bass directed the short dream sequence in the Hitcock movie 'Vertigo' as well as working on the poster campaign for the film. Using primary colour schemes and minimalist symbolic images, like the sinister spiral on the bloody red background he created new and revolutionary illustrations. It was not customary, until Bass' era for American poster designers to be credited for their work. By signing all his work, he made it possible for the designers to lay rightful claim to their work, and continued the changing status of the artist.